Marketing and communications executive

Jason Wallace

Bringing category-defining technology to market, from spacecraft and autonomous trucks to aircraft and terahertz sensing.

Jason Wallace is a frontier technology marketing and communications executive and Chief Communications Officer of Calder & Moss, a strategic public relations agency for frontier technology companies. He led the public launch of SpaceX's Crew Dragon and introduced TuSimple's Autonomous Freight Network, then guided TuSimple through its Nasdaq IPO. At Natilus he led the rebrand and the launch of the HORIZON blended-wing-body aircraft, and at Teradar he led the company out of stealth with its first product, Teradar Summit. Across more than 15 years in space, aerospace, autonomy and electric vehicles, he has often been the first marketing hire and the executive CEOs trust with the public story.

Jason Wallace standing in front of a TuSimple autonomous truck
With the TuSimple autonomous truck that anchored the Autonomous Freight NetworkTuSimple

Selected launches

Firsts, brought to market

Each of these programs introduced something new to its industry. The work covered naming, positioning, brand systems, launch events, press and investor communications.

Teradar · 2025 to 2026

Stealth exit and CES launch of Terahertz Vision

Led the corporate rebrand and the company's emergence from stealth in November 2025. Named and launched the core technology platform, the Modular Terahertz Engine (MTE), and the first product, Teradar Summit, which debuted at CES 2026. Directed the CES program from keynote to booth to press strategy.

$150MSeries B announced at the stealth exit

TuSimple · 2019 to 2022

The world's first Autonomous Freight Network

Launched the Autonomous Freight Network and led marketing through TuSimple's Nasdaq IPO in April 2021, the first public listing of a dedicated autonomous driving company.

$1.35BNasdaq IPO, April 2021

SpaceX · 2013 to 2015

Crew Dragon

Responsible for the marketing and public launch of Crew Dragon, the first commercial spacecraft designed to carry astronauts.

Natilus · 2024 to 2025

Rebrand and the HORIZON launch

Led the rebrand of the San Diego aerospace company and the launch of HORIZON, its blended-wing-body passenger aircraft.

Hesai · 2023 to 2024

Global marketing for the lidar leader

Led global marketing for the world's largest automotive lidar supplier, including its CES 2024 program.

Faraday Future · 2015 to 2017

Faraday Future brand and the FF 91 debut

Launched the Faraday Future brand and led marketing for the FF 91 world debut at CES 2017.

64,000+reservations within 36 hours

SERES · 2017 to 2019

SERES electric vehicle brand

Led the U.S. brand launch and demand program for the debut SERES electric vehicles across the SF5 and SF7 platforms.

150,000+vehicle reservations

Jason Wallace with former Vice President Al Gore and colleagues in front of a SpaceX Falcon 9 rocket on the launch pad
With former Vice President Al Gore at the Falcon 9 launch pad, SpaceX

SpaceX

From commercial cargo to human spaceflight

At SpaceX, Jason was responsible for the marketing and public launch of Crew Dragon, the first commercial spacecraft designed to carry astronauts. That covered the messaging, video, digital experience and public narrative for the vehicle's unveiling.

He also supported executive and program communications across Falcon 9, Dragon cargo and commercial crew as SpaceX moved from cargo-only supplier to commercial human spaceflight provider. That experience shaped his approach to every launch since: technical credibility first, then a story people remember.

Jason Wallace on stage presenting the Faraday Future FFZERO1 concept car to a large audience at the Beijing Auto Show
Presenting the Faraday Future FFZERO1 concept car at the Beijing Auto ShowFaraday Future

Career

Experience

Senior marketing and communications leadership across space, aerospace, autonomy, advanced sensing and electric vehicles, for commercial and defense customers.

CompanyRoleDates
Calder & MossChief Communications OfficerMay 2026 to present
TeradarVice President of Marketing & CommunicationsJune 2025 to May 2026
NatilusVice President of MarketingMay 2024 to June 2025
Hesai TechnologyVice President of Global MarketingNov 2023 to Apr 2024
HydronVice President of MarketingJuly 2022 to Nov 2023
OverairMarketing consultant, eVTOL. Advised the CEO and led marketing through the rebrand and first prototype.2023 (six months)
TuSimpleHead of MarketingAug 2019 to July 2022
SERESSenior Marketing DirectorAug 2017 to Aug 2019
Faraday FutureMarketing DirectorMay 2015 to July 2017
SpaceXSenior Marketing ManagerApr 2013 to May 2015
Thoratec (later acquired by Abbott Laboratories)Marketing ManagerDec 2011 to Apr 2013
Carl Zeiss MeditecMarketing Communications SpecialistJune 2008 to Dec 2011

Education

  • The University of Western OntarioBachelor of Arts, Anthropology. London, Ontario.
  • University of California, BerkeleyProject Management. Graduated with distinction.
  • MIT Sloan School of ManagementDigital Marketing and Analytics.

Patents

  • US Patent 11,775,915 B2Co-inventor. Hub-based distribution and delivery network for autonomous trucking services. Granted October 2023, assigned to TuSimple.
  • US Design Patent D973,078 SCo-inventor. Graphical user interface for tracking shipments using an autonomous vehicle. Granted December 2022, assigned to TuSimple.

Expertise and recognition

  • Brand and category creationNaming, brand systems and positioning from stealth through CES-scale launch.
  • Narrative and investor communicationsFundraising, IPO and post-IPO communications, board and CEO messaging.
  • Web Excellence AwardFor the Teradar website: design, information architecture and brand narrative.

In the press

Selected coverage

Articles that quote or interview Jason Wallace, or cover programs he led, grouped by company.

Hesai

SF Motors / SERES

Jason Wallace smiling, wearing a navy blazer

Contact

Get in touch with Jason

Jason works with founders, CEOs and boards on narrative, launches and investor communications through Calder & Moss. For executive and board conversations, LinkedIn is the best way to reach him.